Video is no longer optional for small businesses. Websites with video convert at significantly higher rates than those without it. Social media posts with video get more reach. Email campaigns with video in the subject line get more opens. The…
When you need a video for your business, church, or organization, you face a choice: use a template tool or commission a custom production. Both sound reasonable at first glance. Template platforms promise speed and low cost. Custom videos promise…
Working With a Producer The difference between a video you love and a video you settle for almost always comes down to one thing: the brief. Here’s how to write one that gets you exactly what you pictured. Why Most…
Two minutes sounds like plenty of time until you sit down to write a script for it. Suddenly every word feels critical and you have no idea where to start. The good news is that a 2-minute explainer video follows…
Small Business Explainer Video vs Social Media Video: Key Differences Both drive results — but they serve different goals, audiences, and moments in your customer’s journey. Bob’s Custom Vids · June 2026 · 5 min read When you’re ready to…
5 Reasons Short Videos Work Better Than Long | Bob’s Custom Vids Small Business · Video Strategy 5 Reasons Short Videos Work Better Than Long Short videos capture attention faster, boost engagement, and drive real results. Discover why brevity matters…
